Transactional Email Service
Free for up to 300 emails a day.


A reliable and affordable transactional email service
Sendinblue’s transactional email service delivers important customer updates straight to the inbox in real time. Thanks to it robust deliverability, Sendinblue is a transactional email provider you can count on.
Test drive the free plan with 300 emails a day, no commitment required. Paid plans start at just $15 for 20,000 emails.
The best vehicle for your transactional emails
Our transactional email service delivers your important messages with confidence:
- Account creation and activation emails
- Welcome and onboarding messages
- User invitations and shares
- Security and account alerts
- Password resets and two-factor authentication
- Purchase receipts and shipping notifications
- Legal notices


Top class email deliverability
Sendinblue has dedicated infrastructure and resources in place to make sure your emails are successfully delivered to contacts’ inboxes.
- Actively managed SMTP servers
- Dedicated IPs for high volume senders
- A team of experienced email deliverability experts
- Rigorous validation process to keep spammers out


Design & personalize for engagement
Customize transactional email templates to match your brand.
- Design tools to suit both beginners and professional email designers
- 3 different email editors (Drag & Drop, rich text, HTML)
- Personalize with dynamic content using the advanced templating language
Flexible setup options
Choose the setup method that best suits your business. Our transactional email service has a range of options including SMTP relay, transactional email API, automation, a range of custom-built plugins for the most popular CMS and ecommerce platforms.


SMTP Relay
Plug our SMTP credentials into another application to send third-party emails through our transactional email service. This way you get to benefit from the sender reputation of an established transactional email provider.


Transactional email API
Sendinblue’s transactional email API has libraries to match any stack, including Golang, node.js, Python, C#, and more. Enjoy custom webhooks and all the benefits of our transactional email service.
View Sendinblue's API documentationTransactional email plugins
Choose from a range of transactional email plugins that integrate seamlessly with your CMS. Sendinblue has custom-built plugins for Shopify, WooCommerce, nopCommerce, Magento, Prestashop, Shopware, BigCommerce, and more.
See the full list of Sendinblue integrations

Automation workflows
Trigger custom email automation workflows based on customer activity and website behavior. Never miss an opportunity to engage.
- Ready-made workflows and templates
- Multichannel workflows for SMS & emails
- Emails triggered by link clicks and page visits
Marketing and transactional emails under the one roof
What if you could centralize all your business’ emails in one reliable software? With Sendinblue it’s totally possible. Our platform handles both promotional and transactional emails.
You don’t need to pay out for a separate transactional email service provider. Not to mention you’ll avoid the hassle of switching between tools and be able to synchronize contact data in one place.
Try it for free

Separate email streams
Split transactional and promotional emails into two different streams (by sender and IP address) to safeguard transactional email deliverability.


Dedicated IPs
High volume senders (over 100,000 emails a month) can purchase dedicated IPs to further enhance their deliverability and sender reputation.


Transactional SMS
Leverage multichannel communication with Sendinblue. Add SMS credits to your monthly plan to be able to send transactional SMS.


Real-time analytics
Analyze transactional email delivery and engagement.
- Live monitoring of key transactional metrics
- Clear and easy to digest data for rapid analysis
- Identify areas of opportunity and improvement