Question 1

SendGrid vs Brevo — how do they compare?

Accepted Answer

SendGrid and Brevo have similar pricing but Brevo works out cheaper for high-volume senders. Consider these prices are only for SendGrid’s email marketing service. If you need to send transactional emails, you must purchase SendGrid’s Email API plan separately.

For similar pricing, Brevo plans include email marketing & transactional emails (via SMTP relay). Plus, you’ll also get access to other multichannel tools. This means Brevo is better value for money.

Question 2

How many free emails can I send with Brevo vs SendGrid?

Accepted Answer

Brevo lets you send up to 300 emails per day (9,000/month) on the free plan. Meanwhile, SendGrid allows 6,000 emails per month free but only for up to 2,000 contacts.

Question 3

What kind of marketing automation do I get with Brevo?

Accepted Answer

Brevo offers advanced marketing automation features to help you send the right message at the right time to your subscribers.

On top of common automations like welcome, birthday, and abandoned cart emails, Brevo lets you create custom workflows with different trigger options. Triggers can be based on subscribers’ engagement with your emails and also their activity on your website, thanks to the Brevo Tracker tool. You can also build personalized journeys with conditions to determine which messages users receive, based on their behavior.

On the other hand, SendGrid offers fewer automation options. The only prebuilt workflow SendGrid offers is for a welcome series. SendGrid has lead scoring functionality only as a paid add-on.

Question 4

Do I get more marketing features with Brevo vs SendGrid?

Accepted Answer

Yes! Brevo is an all-in-one marketing tool with functionality that goes beyond email marketing. Aside from sending emails you can also use automation for SMS messages, managing your subscribers, updating contacts on your CRM, and chatting with your website visitors.

Question 5

What kind of integrations does Brevo offer?

Accepted Answer

Sending emails via a third-party application is easy with the Brevo API/SMTP server or with one of our many custom-built integrations (see the full list here).

Question 6

Is Brevo's deliverability reliable?

Accepted Answer

Great email deliverability is essential to the success of email marketing campaigns. At Brevo, we have a team of email deliverability experts helping our customers maximize their email delivery rate. For exceptionally large senders, we also offer dedicated IPs to take even more control of their reputation.

Here's what Brevo offers: 10 years of email deliverability expertise and a dedicated global team to support your growth, actively managed sender reputations for all of our Brevo sender IPs, a network of SMTP servers that are built and maintained for bulk email sending, and dedicated IP for large senders.

Question 7

Who is Brevo best for?

Accepted Answer

Brevo works best for SMBs and ecommerce stores that want to attract, engage, and nurture customers via email marketing and marketing automation.

Whether you are digitizing your business for the first time or looking to rapidly reach more customers online, Brevo makes your life easier by putting multiple marketing tools under one roof.

	Brevo	SendGrid
Free emails	9,000	6,000
1 email/month to 500 contacts	$9	$15
1 email/month to 1,500 contacts	$17	$15
1 email/month to 20,000 contacts	$29	$50
1 email/month to 40,000 contacts	$39	$50
1 email/month to 60,000 contacts	$55	$120
1 email/month to 100,000 contacts	$69	$200

Features	Brevo	SendGrid
Email marketing campaigns
Transactional emails	SMTP relay & API	Email API only (extra cost)
Customizable email templates	Unlimited	Limited per plan
Landing page builder
SMS marketing		Paid add-on
Live chat		Paid add-on
Facebook ads
Sales Platform
Prebuilt automation workflows		Welcome series only
Custom automation workflows
If/then automations
Website activity triggers
Lead scoring		Paid add-on
SMS automation

Marketing Platform

Sales Platform

Customer Data Platform

Loyalty Platform

Messaging API

Conversations Platform

Choose Brevo vs SendGrid to send more emails

Join 500,000+ customers around the world who trust Brevo

Brevo vs. SendGrid: What's the difference?

Transactional emails at no extra cost

Talk to customers via SMS and live chat — from the same tool

Get more marketing automation features

Send emails to a large list with Brevo

Brevo vs. SendGrid: The full comparison

Why SendGrid users switch to Brevo

Simple and comprehensive

Great interface and customer service

Brevo is better than the competition

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Starter

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Enterprise

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Frequently asked questions

SendGrid vs Brevo — how do they compare?

How many free emails can I send with Brevo vs SendGrid?

What kind of marketing automation do I get with Brevo?

Do I get more marketing features with Brevo vs SendGrid?

What kind of integrations does Brevo offer?

Is Brevo's deliverability reliable?

Who is Brevo best for?

Awarded for excellence

Loved by users everywhere

Brevo connects to the tools you already use

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