Comparing Klaviyo vs. Brevo
Enjoy better pricing for ecommerce marketing and SMB needs
with Brevo
Award-winning email software
Brevo vs. Klaviyo pricing: A cheaper alternative for
growing businesses
Klaviyo’s pricing is based on the number of contacts stored. Only 250 contacts and 500 email sent are for free. The cheapest Klaviyo pricing plan is up to 500 contacts for $20! So, if you’re a small business looking to grow, be ready for your monthly bill to go up fast. For example, an account with 3,000 email contacts will set you back $70 a month and there’s still a sending limit.
With Brevo, you pay by the number of emails you want to send, with unlimited contact storage at no extra cost. The free plan’s very generous, too: 300 emails daily (that’s 9,000/month) and unlimited contacts. And for just $25 a month you get 20,000 emails to send to unlimited contacts!
Send one email/month to: | Brevo | Klaviyo |
---|---|---|
250 contacts | Free | Free |
3,000 contacts | Free | $70 |
5,000 contacts | Free | $100 |
10,000 contacts | $25 | $150 |
20,000 contacts | $25 | $375 |
60,000 contacts | $49 | $860 |
100,000 contacts | $69 | $1,380 |
250,000 contacts | $239 | $2,300 |
500,000 contacts | $399 | custom |
Brevo for email marketing: Get powerful features without the Klaviyo price tag
Both Brevo and Klaviyo are powerful email marketing platforms. However, these features can come at a hefty price tag with Klaviyo as the size of your email list grows. Even support is not free on there, free users only have email support the first 60 days. Brevo offers an alternative solution for your email marketing, with similar functionality at a fraction of the cost and always free email support for everyone.
Available features | Brevo | Klaviyo |
---|---|---|
Drag-and-drop editor | ||
Email templates gallery | ||
Email client testing | ||
Email personalization and dynamic content | ||
A/B testing | ||
Send time optimization for individual contacts | ||
Custom signup forms with drag and drop builder | ||
Advanced segmentation (behavioral and contact attributes) | ||
Triggered autoresponders (for signups, purchases, email and website activity, etc.) |
Automation workflows that drive sales
- Behavior-based and website tracking event triggers
- Branching logic (if/then)
- Omnichannel: combine email, WhatsApp, SMS, and more!
Only pay for what you send and get unlimited contacts
- Monitor retention metrics
- Look into product performance
- Analyze your revenue
They explain it best
Excellent support
"What stands out is their customer support — even as a free account user, I received personalized, non-canned responses to my queries. This prompt and considerate support especially for minor issues is commendable."
All-in-one marketing
"It’s very helpful for SMEs (small and medium-sized enterprises) to easily interact with their customers even if they are on a small budget. It provides you with an all-in-one email and marketing platform."
Accessible and effective
"Brevo is truly one of the most amazing email automation platforms I've used so far in my organizations. The array of customizations, features, and a user-friendly dashboard saves a lot of time and effort."
Brevo vs Klaviyo: Comparing ecommerce features
With Brevo and Klaviyo you’ll find all the essential functionality for growing your ecommerce businesses, including:
Integrations: Connect with major ecommerce platforms to automatically sync your customer data for more personalized campaigns.
Automation: Easily set up automated campaigns using pre-built workflows for common scenarios, including welcoming new subscribers and chasing abandoned carts. Or craft your own customer journeys from scratch, with the option to add conditions that determine the path each contact should take.
Website tracking: Better target your email campaigns by knowing what each customer is doing on your online store, like products they’ve browsed or bought.
On top of this, Brevo offers extra multichannel features not available with Klaviyo, giving you even more opportunities to engage with customers: live chat, push notifications, WhatsApp campaigns, landing page builder
Available features | Brevo | Klaviyo |
---|---|---|
SMS marketing | ||
Live chat | ||
Push notifications | Text Marketer plugin | |
Transactional email and SMS (e.g. order and shipping messages) | ||
Abandoned cart reminders | ||
Other pre-built automation scenarios (e.g. welcome, birthday, purchase) | ||
Custom workflows (including if/then/else conditions) | ||
Customer profiles and history | ||
Campaign conversion tracking | ||
Landing page builder | ||
WhatsApp campaigns | ||
Shopify integration | ||
WooCommerce integration | ||
BigCommerce integration | ||
Magento integration | ||
PrestaShop integration | ||
Shopware integration |