Visualize what works and what doesn't in your email

Use this data to improve your next campaign by working harder on the CTAs that lie in the cold spots of your emails and placing your links in the hot spots.

heat-map

Still not totally familiar with heat maps?

Heat maps are a useful tool in web marketing to visualize the engagement path of readers in a newsletter-type email by tracking clicks and aggregating them in a visual way.

Heat maps can also show you whether individual readers have seen a specific element in your email without the need to track the entirety of its content.

heat-map

Get a detailed look at what your readers find interesting in your emails

Never send another ineffective email; the heat map will tell you what you need to know.

Identify the areas with the most views and most clicks in your emails.

Take the time to analyze your email performance.

heat map
heat-map

Use the heat map data to optimize your campaigns for better performance on your KPIs

You can easily make meaningful changes in your email campaigns using data from the heat map

Modify the content or position of less-popular areas for which you want to boost engagement, modify your links, and continue to iterate until the heat map shows you what you want to see!

heat-map

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Optimize your emails with heat map insights
Optimize your emails with heat map insights
Optimize your emails with heat map insights
Optimize your emails with heat map insights

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Optimize your emails with heat map insights

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