Comparing Sendinblue vs. Convertkit

Sendinblue offers advanced email marketing features at highly affordable prices.

Sendinblue vs. Convertkit Pricing

Convertkit pricing is based on the number of subscribers stored. If you’re a blogger or small business with a rapidly growing list, you can expect your email bill to increase significantly over time.

Sendinblue pricing is based on the number of emails sent. You can stored an unlimited number of subscribers (even on the free plan) and this will not affect the overall cost.

Both solutions have a similar starting price but as you can see below, Convertkit quickly becomes a lot more expensive than Sendinblue as your subscriber base grows.

Send a monthly newsletter to: Sendinblue Convertkit
1000 subscribers $25 $29
2,500 subscribers $25 $49
5,000 subscribers $25 $79
10,000 subscribers $25 $119
25,000 subscribers $54 $199
45,000 subscribers $54 $319
Based on pricing on 29/07/20.


Comparing Free Plans

Sendinblue’s free plan lets you send 300 emails / day, store unlimited subscribers and set marketing automation workflows for up to 2000 subscribers.

Convertkit’s free plan lets you store and send email campaigns to up to 1000 subscribers. Features are limited on this plan with no automation or integration possibilities. You can, however, participate in their referral program to unlock more features.

Free Plan features  Sendinblue  Convertkit
Unlimited subscribers <1000
Advanced segmentation
Email campaigns 300 / day Unlimited
Automations For 2000 subscribers
SMS marketing
Unlimited signup forms
Transactional emails (SMTP server)



Getting started with Sendinblue


Sign up
  • Unlimited contacts


Perfect for new marketers


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  • All the features of the Free Plan and more:
  • No daily sending limit
  • Email Support
  • Remove Sendinblue logo from emails (Optional)
  • Advanced Statistics (Optional)
  • A/B Testing (Optional)


Best solution for marketing pros


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  • All the features of the Lite Plan and more:
  • Facebook Ads
  • Unlimited Marketing Automation
  • Landing Page Editor
  • Chat
  • Multi-user access


For marketers who need more

Have more advanced needs?

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  • All the features of the Premium Plan and more:
  • 10+ users
  • Managed setup and priority support
  • Dedicated Account Manager
  • Dedicated Infrastructure
  • Priority sending
  • SSO (SAML)

Display prices in

Pre-Tax Price


    Email Design & Testing Features

    Sendinblue comes complete with all the email design and coding features you need to create visually stunning emails. You’ll have access to three different editors: Drag & Drop, plain-text, and HTML. Email design is an easy, intuitive process.

    Convertkit specializes in plain-text emails, not ideal for any business with lots of product images. There is an option to customize HTML blocks within the plain text email editor but this takes time and requires coding skills.

    If coding is your thing, Sendinblue’s WYSIWYG HTML editor lets you view and edit the source code of the entire email so that you can customize it any way you want.

    Email Design & Testing Sendinblue Convertkit
    Drag & Drop editor
    Plain text editor
    HTML editor
    Responsive email templates 70+ 3
    Email preview for mobile devices
    Email client testing
    A/B testing Subject line & content Subject line only


    Sendinblue vs. Convertkit Automation

    Sendinblue and Convertkit both have robust email automation capabilities with an easy-to-use workflow editor.

    With Sendinblue you can set up autoresponders (e.g. welcome emails) or complex if/then/else email sequences triggered by website behavior. You can even set up automated lead scoring to monitor lead interest and send messages at exactly the right moment.

    Sendinblue’s Marketing Automation is available on the free plan for up to 2000 contacts and then unlimited on the Premium plan ($66/month).

    Automation Features Sendinblue Convertkit
    Autoresponder (e.g. welcome emails)
    Complex automation workflows (if/then/else)
    Workflow editor
    RSS to email
    Automated lead scoring
    Abandoned cart emails
    Link triggers
    SMS automation
    Lead attribution in CRM

    Test-drive Sendinblue

    Get unlimited contact storage and 300 emails/day on our free plan.

    Sign me up!

    Contact Management & List Building

    Both Sendinblue and Convertkit offer unlimited customizable signup forms to which you can attach as many different content upgrades and opt-in incentives as you need.

    Convertkit is a subscriber-centric platform so you only have one list, separated using tags and segments.

    Sendinblue lets you create multiple distinct lists which some may find easier to organize. Each subscriber has custom contact attributes so you can segment on a granular level and send highly personalized, targeted emails.

    Sendinblue’s Multi-list Subscription Form feature helps you stay GDPR compliant by segmenting according to consent for different newsletters, promotions, etc. This way you can be sure subscribers will only receive what they signed up for.

    List Building Features  Sendinblue   Convertkit 
    Free unlimited subscribers
    Unlimited signup forms
    Signup form editor
    Create form-specific opt-in incentives
    Multi-list subscription forms
    Advanced segmentation
    Update Profile forms

    Reporting & Analytics

    Convertkit offers basic reports with email open rates, click-through rates, number of unsubscribes and clicks. However, there’s no data available for bounce rates, conversions, or any other detailed statistics.

    If you love to deep-dive into data, Sendinblue is the tool for you. Our detailed reporting suite offers all of the above plus extras like the average time to open/click, number of complaints, and lots more.

    Reporting Features  Sendinblue   Convertkit 
    Advanced analytics
    Geography & device reports
    Heat map for email clicks
    Detailed open & click statistics
    Conversion tracking

    Get more for your money with Sendinblue

    While Convertkit is focused on email marketing, Sendinblue is an all-in-one marketing platform. Get more for your money by connecting with customers through a variety of channels.

    Make life easy for yourself by centralizing your marketing efforts in one place. You’ll save time switching between tools and reduce the cost of your marketing tech stack.

    Available features Sendinblue Convertkit
    Landing page builder
    Sales CRM
    Facebook ads
    Retargeting ads
    Live Chat (Widget)
    SMS marketing

    Test-drive Sendinblue

    Get unlimited contacts and 300 emails/day on the Sendinblue free plan.

    I want to try it

    They explain it best

    Fantastic service at a very good price

    "At first, I was using Constant Contact to send my press releases, but it cost me 5 times more than what Sendinblue charges me. Now I can send my press releases in a clean, professional manner to radio hosts and producers, as well as news stations and interviewers. The ones who don't want to receive my releases can just unsubscribe, which over time keeps my contact list up to date."

    Read DeAnne H.'s sendinblue review

    The best newsletter mailing software out there

    "My recommendation: Quit using Constant Contact and MailChimp now, and try Sendinblue. You'll save money. Sendinblue helped us build a substantial database of customer contacts without costing us hundreds of dollars every month."

    Read Marv P.'s sendinblue review

    A complete email marketing solution

    Sendinblue has really great features and keeps every one of its promises. Personally, the software has helped me send out large email campaigns that are different from the usual business emails. When I send offers to my customer database, I know that my message will go straight to my customers' inboxes, not their spam. I can analyze the links my customers click on to find out which emails have the best conversion rates. I can also send text messages. I use the service at least once a month, because it's really helped me to be there for my customers.

    Read Luis G.'s sendinblue review

    Want to try it out?

    You can try Sendinblue for free with up to 300 emails/day to experience the difference.

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