4 Father’s Day Email Tips to Win the Hearts of Your Customers

June 5, 2018

With just under two weeks left, it’s a good time to start sending out your Father’s Day email campaigns to showcase your best products for gift shopping. Arriving just one month after Mother’s Day, Father’s Day offers another great opportunit ...
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5 Email Call to Action Best Practices to Jumpstart Your Email Conversions (with ...

May 30, 2018

Following call-to-action best practices in your email marketing and newsletters will help you generate more engagement and sales in your marketing campaigns. When you’re creating an email campaign, designing a transactional email for your eComm ...
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Using Segmentation in Your Email Marketing: A Comprehensive Guide

May 24, 2018

What is email list segmentation? List segmentation refers to the process of dividing an email contact list into smaller “segments” according to certain shared characteristics. This enables email marketers to create more targeted and relev ...
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5 Email Retargeting Best Practices (And how to Implement them)

May 22, 2018

What is email retargeting? Email retargeting (or remarketing) is a strategy commonly used by eCommerce and SaaS websites to target email contacts or returning customers who don’t convert via offsite advertising, onsite CTAs, and email marketing ...
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How to Set up and Track a Simple Customer Referral Program using the SendinBlue ...

May 17, 2018

Setting up a customer referral program is one of the best ways to massive organic growth. This article shows you how to create this type of program with the help of SendinBlue’s API. A couple of weeks ago, we had an interesting guest post on our Fr ...
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Attract More Contacts to Your SendinBlue Email List with Interactive Surveys fro...

May 15, 2018

Interactive questionnaires or email surveys can be the perfect tool for building a bigger audience and engaging with current subscribers and customers. By creating authentic, engaging, and personalized interactions with your subscribers through email ...
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April Changelog: What’s new in SendinBlue?

May 11, 2018

New features, improvements, and bug fixes — Find out all the changes we made in SendinBlue in April 2018! With Spring in full swing, SendinBlue has several new changes and improvements coming into bloom. Learn more about all the hard work from the ...
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Noreply Emails: Why You Shouldn’t Use Them and How to Replace Them

May 10, 2018

What is a noreply? A noreply is an email address using the format “[email protected]” Many businesses use noreply email addresses to discourage the recipient from sending a response to their transactional emails or email marketing campaigns. H ...
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How to Create a Bulk Email Marketing Campaign: An Unabridged Guide

May 3, 2018

How to create an email campaign: Build a list of interested contacts who have opted-in Define the goal of your email campaign Create a strategy to target the right contacts Build an email using responsive design Optimize the email campaign content fo ...
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