Welcome Emails: An Integral Part of Your Marketing Automation Strategy

September 5, 2017

In email marketing, building the right strategy, targeting the right audience, and sharing the right information plays a vital role in setting the right image of your brand in people’s mind. Naturally, creating a great first impression through a we ...
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How Bootcamp Team Used Marketing Automation to Increase Their Conversion Rate

August 1, 2017

Bootcamp Team aims to provide an alternative way for Dutch people to get in shape by creating a nationwide network of Bootcamp trainers and practitioners. Founded in the Spring of 2011, Bootcamp Team is a Dutch fitness training membership platform th ...
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3 Essential KPIs to Measure the Effectiveness of Your Marketing Automation Strat...

June 8, 2017

With marketing automation, it’s super easy to set up a workflow and just forget about it. After all, having software automate tasks so you don’t have to worry about them is the whole point of automation, right? While it may be easy to fall into t ...
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5 Ways Marketing Automation Can Boost Your Ecommerce Sales

May 9, 2017

When running an ecommerce store, it can be hard to get to know your customers. After all, how can you get to know someone if your customers only visit your store online? The problem here is that getting to know your customers is a must if you want to ...
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Marketing Automation Pricing Comparison Guide

March 16, 2017

Finding the right marketing automation platform isn’t easy. Most marketing automation platforms advertise themselves as generalist solutions that are easy to use regardless of your background. But, you and I both know that’s not always th ...
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How to Use Marketing Automation for more than just Email

March 14, 2017

Have you heard? Marketing automation is the next big thing. If this is news to you, or you’re still wondering, “What is marketing automation?” don’t worry — you’re not alone. The technology behind marketing automation can be pretty co ...
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Holiday Marketing Automation Webinar

October 19, 2016

Getting ready for the holiday marketing season? You still have time to dive into our latest webinar, co-hosted with our friends at BEHAVE. Build Your Holiday Marketing Automation Web This holiday season is going to be the most competitive one yet. Wa ...
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SendinBlue Automation: Public Beta Version Now Available

June 6, 2016

We are excited to announce that the public beta version of SendinBlue Automation is now available and freely accessible from your SendinBlue account! After successfully releasing the private beta of SendinBlue Automation to several hundred active ...
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16 Stats about Marketing Automation (that Your Competition Already Knows)

June 2, 2016

In our ongoing series we’ve been discussing how ecommerce automation workflows can generate new sales and help retain existing customers. Still not sold? These powerful automation stats should change your mind! What can Marketing Automation do for ...
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