How to launch a successful Etsy email marketing strategy

September 6, 2018

Etsy is one of the most genuine eCommerce platforms out there for artists, craft makers, and anyone else looking to sell their wares online to customers without too much work upfront. Because the platform is so simple to use, many of the sellers are ...
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Boost eCommerce Sales: Getting Started with Abandoned Cart Emails

August 21, 2018

Abandoned carts are one of the most common pain points felt by all eCommerce businesses. The most effective method for recuperating lost revenue from these would-be sales is to follow up with an abandoned cart email. If you’re running an eComme ...
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Pre-Launch Checklist: How to Start an Online Photography Business

June 9, 2018

Checklist: How to start an online photography business Plan out Your Website Design Check for Speed (Especially on Mobile) Create an Intuitive Navigation Get Your Analytics in Order Audit Your Content Optimize Your Website Security Make Sure Photos A ...
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8 Strategic Marketing Automation Workflow Examples for High Conversions

February 2, 2018

Implementing an effective marketing automation strategy can save you time and improve customer relationships and conversions at enormous scale. It is easy to get wrapped up in the excitement of marketing automation technology. The software is capable ...
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The Complete Marketer’s Guide to Transactional Emails

January 25, 2018

Order confirmations, payment receipts, password reset emails — these are all examples of transactional emails, the often overlooked, but vitally important piece of email marketing. This transactional email guide is meant to give you a complete ...
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Ecommerce Email Marketing Case Study: Uniqlo, Forever 21, and Frank & Oak

December 4, 2017

U.S. e-commerce continued to grow in Q3 2017, and Q4 is shaping up to be even better with the holidays just around the corner. So, how do companies get their message out and communicate it to their customers? The most productive way a company can cap ...
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Retailers: Use It, Don’t Abuse It When It Comes to Emailing Millennial Shopper...

November 16, 2017

Marketing to millennials is tough, but SendinBlue’s new consumer survey reveals a massive opportunity for retailers to understand millennial shopper behavior and preferences in order to better connect with them this holiday season! At SendinBlu ...
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Agency Guide to Creating a Winning eCommerce Email Strategy for Clients

October 11, 2017

Developing a marketing strategy for an eCommerce business can present some very unique challenges. This is especially true when it comes to eCommerce email strategy. Why eCommerce email specifically? Unlike regular retail stores, in which customer in ...
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20+ Ecommerce Email Marketing Tips

September 13, 2017

When people think of email marketing, they often misevaluate how powerful of a marketing tool it can be when used for ecommerce. The Direct Marketing Association said in 2015 that businesses make back $38 for every $1 spent on email marketing. Emails ...
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