Agencies: 6 Steps to Help Clients Create Better Emails

September 15, 2017

As an agency, it’s important to always be looking for new opportunities to add value for your clients. After all, client relationships are the lifeblood of any agency. Email marketing is one of those areas that’s ripe for agency intervention. It� ...
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20+ Ecommerce Email Marketing Tips

September 13, 2017

When people think of email marketing, they often misevaluate how powerful of a marketing tool it can be when used for ecommerce. The Direct Marketing Association said in 2015 that businesses make back $38 for every $1 spent on email marketing. Emails ...
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Announcing SendinBlue’s $36 Million Series A Funding

September 12, 2017

Today, I’m very excited to announce that SendinBlue has raised $36 million in our Series A funding round led by Partech Ventures. From the beginning, it has been our mission as a company to make life easier for small and medium sized businesses ...
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User Data Study: When is the Best Time to Send Email Campaigns?

September 8, 2017

One of the biggest questions that many email marketers often find themselves asking is, “when is the best time to send my email campaign?” If you ask this question to three different marketers, you will probably get 3 different answers. Unfortuna ...
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Welcome Emails: An Integral Part of Your Marketing Automation Strategy

September 5, 2017

In email marketing, building the right strategy, targeting the right audience, and sharing the right information plays a vital role in setting the right image of your brand in people’s mind. Naturally, creating a great first impression through a we ...
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Boost These Top 3 SaaS KPIs with Marketing Automation

August 29, 2017

In marketing, it’s always been a rule that you need to be able to adapt to new technology changes. However, these days, when technology is changing and adapting so rapidly, it’s more important than ever. There’s plenty of ways you c ...
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3 Ways Agencies Are Missing Out on Helping Clients

August 23, 2017

As an agency, clients depend on your expertise to move their business forward. This means it’s important that you find and act on every possible area of opportunity. But, this is often easier said than done. Marketing is a vast field with almost un ...
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4 WordPress Plugins to Optimize Your Website for High Conversions

August 17, 2017

Have you been getting website traffic, but struggling to increase sales or create a loyal audience of repeat visitors? Many website owners are so focused on bringing in traffic that they forget about the importance of converting those visitors into l ...
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How to Avoid the 7 Biggest SMS Marketing Mistakes

August 15, 2017

SMS marketing has become a widely used method for reaching customers for marketing purposes. Pew Internet says that nearly 95% of adults in the US have cell phones, with over 77% of those being smartphones, more than double the portion of smartphones ...
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